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Tuesday, July 31, 2007

Videos - make them stop

I'm rather pleased that I've managed to wrangle tracks from two of the best young male singer songwriters around for the October Word CD. One's "Go To Hell" by David Ford. The other is "While You Were Sleeping" by Elvis Perkins (who, I obviously can't resist telling you, is the son of Anthony). Both these blokes have got genuine weight about them. I just looked them up on YouTube, which did make me wonder whether the promotional video is now actually the most moribund, pointless waste of money in the promotional armoury. Ford's video is just plain stupid, its plinking undergraduate literalness apt to put you off what is a terrific song. And who, apart from me, is going to show you it? Better to spend time watching Elvis Perkins on Letterman, where he has the simple stage sense to get the band to come on halfway through and looks as if he's connected to the material rather than standing behind it, making jokes at its expense. Still, two great songs.