Tuesday, May 11, 2010

Eight things I learned at the Sony Awards

To the Sony Awards, there to see eight media truths being acted out.
1. The day of embargoes is past. The Telegraph's media editor had been given a list of the winners, written them up and given it to his production people with strict instructions not to publish before a certain hour. Of course they disregarded his orders and so anyone who really wanted to know if they'd won could look on the web. Inevitable really.
2. The thing we require from presenters is energy. Chris Evans was in charge. He was as good as anybody I've ever seen, pushing all thirty-eight categories along while making sure that the most deserving got their golden moment.
3. As prizewinner David Attenborough observed, compared to radio TV is easy.
4. An audience of radio professionals is better mannered than its inky equivalent.
5. Breakfast show presenters look each other up and down like gunfighters. When Christian O'Connell and Johnny Vaughan came up you could see Evans bristle.
6. People who get paid for introducing pop records on the radio would be well advised to look in the mirror every morning and remind themselves that they have one of life's cushier numbers; we don't need to know about their children.
7. There's something uniquely undignified about being introduced as FHM's "fourth sexiest woman in the world".
8. Everyone over 60 is "legendary".


  1. To spare us all the embarrassment of going to the FHM website, who is the world's fourth sexiest woman?

  2. Frankie Sandford from the Saturdays. I see she's back with McFly's Dougie Poynter, which is nice.

  3. The Telegraph's posting is timed at 10.30pm - is that breaking the embargo?

  4. I think that was a repost. I spoke to the Telegraph Media Editor at the Grosvenor House earlier in the evening and it had already been published.

  5. Thanks David, but not having a clue what Frankie Sandford looked like, I succumbed to temptation and went to the FHM site. Not without her charms, I must say, although Kelly Brook would always get my vote from that lot. Us chaps of a certain age do tend to go for the buxom ones....

  6. Sorry I missed you - saw the estimable Mr Ellen wandering around the (wrong)end of the room like Henry Stanley at Victoria Falls.